The new service, running 11 x 3,800 TEU vessels, will take effect with the first westbound call at Colombo on April 20.
The service will offer additional direct links to west Mediterranean, Black Sea, North Africa, Central America and Caribbean from China, South East Asia and the Indian subcontinent.
Port rotation will be as follows: Shanghai - Da Chan Bay - Port Kelang - Colombo - Nhava Sheva - Haifa - Ashdod - Felixtowe - Antwerp - Hamburg - Alexandria - Limassol - Haifa - Ashdod - Colombo - Shanghai.