Maersk Line and Electrolux are raising the bar in addressing the environmental impact of international shipping by signing a strategic sustainability agreement. The five-year agreement sets an ambitious target of reducing the CO2 emissions of every container by 20% until 2020, the company said in its press release.
Maersk Line's role in this strategic partnership will go beyond improving Electrolux's sustainability performance. In their 2015 Sustainability Report, Electrolux emphasized that the agreement with Maersk Line aims to explore a range of areas for collaboration: "We jointly commit to greater transparency, securing more reliable data on the environmental footprint of our shipping activities, and introducing other sustainability metrics in transport services. But the agreement is not limited to the environmental sphere; we will also explore best practice for addressing social risks in our logistics.”
Michael Hansen, Global Sales Director at Maersk Line, said that the sustainability partnership presents opportunities to generate responsible business growth for both companies: “Maersk Line and Electrolux share aspirations for sustainable and profitable growth. Through this formalised partnership agreement, we seek to find solutions to the common sustainability challenges. At the same time, it is an opportunity to build mutual loyalty and ultimately unlock the commercial benefits of doing responsible business.”