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2006 November 9   09:55

Business booms in India for INTTRA’s Desktop solution

INTTRA's e-commerce Desktop solution is taking off in India, with growth of more than 100% since the beginning of this year.According to INTTRA vice president of marketing, Andy Barrons, a large percentage of INTTRA's global growth is coming from emerging markets, and India is INTTRA's fourth largest market in the Asia-Pacific region.Ram Kalvakuntla, regional sales director, South Asia, INTTRA Indian Ocean region, said: “INTTRA Desktop is our fastest growing and most popular product in India, being widely used by a large number of exporters and forwarders.”Barrons remarked that a key driver to e-commerce growth in countries like India is the fact that INTTRA offers low-cost access to advanced technology, adding that shippers in India need very little expensive technology or staff training to adopt INTTRA Desktop.“From an e-commerce perspective, India comprises many medium-size forwarders as well as larger international logistics providers, all of whom manage export activities on behalf of manufacturers,” said Paul Stephen, managing director, INTTRA Asia-Pacific region. “The ability to extend e-commerce capabilities to these companies adds significant efficiencies to all.”With 22 of the world's largest ocean carriers in its network, representing 61% of the ocean freight capacity among the world's top carriers, INTTRA is the largest e-commerce platform for the ocean industry.

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